Advertising Club of Buffalo Newsletter
September/October
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Greetings fellow Advertising Club of Buffalo (ACB) members! Welcome to another great year for the ACB. Your board is hard at work developing events and activities for the coming year. There's lots of stuff in the cooker to look forward to! More on that in future issues of our newsletter and at www.advertisingclubofbuffalo.com.
 
It's been wonderful seeing some of you at our early social gatherings and events.

Recaps of our fall events are contained in this newsletter, and December looks to be jam packed with things to look forward to.
 
We're continuing to enhance our website and are becoming very active on Facebook and LinkedIn, so be sure to check us out.
 
I encourage you to take advantage of all we have to offer, get involved, and make the most of your ACB membership. If you ever have any thoughts or suggestions on how the club can better serve you, please don't hesitate to let me know.
 
Best regards,
 
Tricia
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New Board Members for 2010
 
Donna Blaufuss - Jaeckle Fleischmann & Mugel
Brian Grunert - White Bicycle
Jordan Case - Eric Mower and Associates
Lauren Cius - SKM Group
Molly Yoder - Hadley Exhibits
John Evans - Sterling Sommer Inc.
Bill Paulot - Printing Prep Inc.

 
Returning:
 
Tricia Barrett - Crowley Webb
Scott Friele - United Graphics
Joel Colombo - 360 Professional Services Group
Amber Rampino - Gelia
Charlie Riley - Queen City Green
Caitlin Zulewski- Travers Collins & Company
Steven W. Molenda - Crowley Webb
Jim Wannemacher - New Era Cap
 
For pictures and bios, visit the Advertising Club of Buffalo Facebook page. 

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ADDYs 2010 - Save the Date 
 
The Advertising Club of Buffalo will host their annual ADDY Awards - the premier awards competition for Western New York advertising -on March 19th, 2010.
 
Cait Zulewski from Travers Collins and Amber Rampino from Gelia are serving as this year's co-chairs. Gelia will be doing the show creative. The Call For Entries is set to come out in December, so be on the look out.
 
The annual ADDY Awards competition recognizes exceptional advertising created in the Western New York market in all forms of media including print, broadcast, out-of-home, and interactive.

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In the Works
 
Keep an eye out for these cool (and yes, educational) events that are in the works for the upcoming year.

December
TWELVE HOURS in a CITY.com Event - 12.7.09 @ 6pm
Asbury Hall Lounge and Hallwalls Contemporary Arts Center
Holiday Charity Happy Hour - 12.2009
 
January

ADDY Materials Drop Off and Judging - tbd
Art & Copy film screening
- 01.2010
 
February

Post-überbowl ('cuz we can't say "Super") Commercial Review - 02.08.2010
 
March
ADDYs 03.19.2010
 
April

The Scoop on Copyrights & Trademarks - 04.2010
 
May

Portfolio Camp Part 2: The Review - 05.08.2010
For more information goto: http://www.advertisingclubofbuffalo.com

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RECAP: October Networking Event

The joint Octo"beer"fest event that was held with the BNSME at Fying Bison Brewing Company on October 19th was a huge success with nearly 100 thirsty marketing and advertising types in attendance.
 
Tours of Buffalo's only distributing brewing company, great sausages from Scharf's, outstanding beers and plenty of networking made for a memorable event.

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RECAP: Understanding the Entertainment Landscape & How Brands Use Entertainment for Marketing

Hometown marketing executive, Greg Downey of Coca-Cola North America came back to Buffalo for one special night to speak about his career achievements to the Advertising Club of Buffalo as well as the Buffalo Niagara Sales and Marketing Executives.  
 
Greg began his career as a sports agent, representing professional athletes' such as Hall of Fame quarterback Jim Kelly. He went on to hold several positions in marketing and business development such as the United States Olympic Committee, Branded Entertainment for NBC Network and most recently the Group Director of Entertainment Marketing for The Coca-Cola Company.  
 
Back home for one night only Greg shared his insights in the world of marketing with us.  Such highlights included:  
    -Product placement vs. brand integration
    -Brand awareness
    -Case studies

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RECAP: Portfolio Camp Part 1: The Seminar
 
Thanks to a great panel of professionals, including Mark Brickey of Hero Design, Kim Penetheros and Dave Riley of The Martin Group, and Shelly Bronson of French Press, the 2009 Portfolio Seminar was a great success. 20 local students attended the event, and left with a boatload of great tips, and a leg (or two) up on the competition. Thanks to all, and students and pros, mark your calendars for Part 2: The Portfolio Review on May 8th!
 

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RECAP: Career Day 2009

The Advertising Club of Buffalo & PRSA Buffalo Niagara joined forces on Friday, November 6th at the Larkin Building for the Second Annual Career Day. The event was created as a forum  to help area college students get their chance to network with some of Western New York's top communications employers.  Local account service reps, creative designers and public relations professionals were on hand for communications industry panel discussions, skill sessions and networking.

 
The event schedule included sessions on resume preparation and interview skills as well as a brainstorming discussion on diverse careers in the communications industry.  Panel discussions provided student attendees with insights about the importance of networking and skill development.  In one example, a student attendee from the 2008 kickoff Career Day returned this year as a panelist in the workforce, offering relatable suggestions to students about successfully entering today's job market. 


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Advertising Club of Buffalo Website: Your Most Powerful Resource


NEW on our site: new online registration system.
Members can fill out the form and step right through the paypal service while automating our guest list system. Streamlining our registration process and payment service for events.
 
Our newly designed website is packed with valuable information that members can access at anytime. With sections that include job opportunities, student information, AAF links, and updates on this years ADDYs.
 
We are also looking for feedback. The new site was built with the  future in mind and it can only be better with you input.
http://www.advertisingclubofbuffalo.com
 
Special note: please know that there's a unique new online membership directory that will give ACB members control over their profile and updates. Complete your profile today!


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360 PSG

Abbey Mecca

Crowley Webb
Fisher-Price
Gelia
Hadley Exhibits
HealthNow
M&T Bank
Quiller & Blake
Quinlan Company
Paget Films
SKM Group
Sterling Sommer
Travers Collins & Company
Wirthwein Corporation


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If you have something you would like to get out to the membership, please forward the details to Jim Wannemacher. Contact

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Newsbrief information

If you have something you would like to get out to the membership, please forward
the details to Jim Wannemacher.
Contact [mailto:jilytipach@roadrunner.com]
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