Created by international advertising and marketing agency J. Fitzgerald Group of Lockport, N.Y., Payback Incentives is an easy-to-use, web-based awards management system. It's flexible enough to allow companies to track predetermined goals of their choosing and tailor awards when those goals are met. Payback Incentives establishes the framework for helping participants achieve any goal:

• Employee Recognition
• Sales-Driving Incentives
• Safety Goals • Health & Wellness
• Customer Loyalty
• Human Resources & Training
• New Ideas & Strategies
• Process Improvement
• New Business Development
• Attendance
• Rebates
• All of the above & more

"Payback Incentives is for all companies, large and small," said Jack Martin, President and Partner of J. Fitzgerald Group. "It's the easy, affordable way to focus your employees on important goals that have tangible, attractive rewards."

Carmel Cerullo-Beiter, Vice President and Partner, J. Fitzgerald Group, said, "Our clients pick the goal and the reward - and then Payback Incentives brings it all together in one, easy-to-use online system. It makes things very easy for the company, and best of all it gets real results."

This highly successful and comprehensive employee motivation and recognition program recently demonstrated at the Society for Human Resource Management Annual Conference and Expo June 26-28 in Las Vegas.

Payback Incentives allows managers and staff to enter performance milestones, sales and other data on a secure, company-branded website. Employees monitor ongoing personal and team achievements, and then receive diverse reward options ranging from Amex, Visa and MasterCard reloadable cards to gift cards, merchandise or company checks.

Unlike other motivation programs, Payback Incentives:

• Allows clients to offer any type of award - from cash to travel, catalog gifts and more. Arrangements are in place with a wide range of reward vendors, from national credit card partners to retail gift cards and more.
• Requires minimal company administration time, with easy card and award approvals, rapid tax form management and other streamlining features.
• Has the ability and flexibility to create, launch, monitor, manage and change multiple awards programs, parameters and teams, simultaneously.
• Provides awards based on individual performance.
• Helps track and manage customer and prospect lists.

Those interested may visit http://www.paybackincentives.com to learn more about Payback Incentives' features and benefits, watch a demonstration video and schedule an appointment with an incentives expert.

Celebrating 10 years of client success, J. Fitzgerald Group is the premier sales enablement solutions enterprise. J. Fitzgerald Group focuses strictly on using professional, brand-controlled expertise to help companies drive and enhance sales. Payback Incentives was initially launched in 2006 by J. Fitzgerald Group.

For more information, please contact Tim Marren at J. Fitzgerald Group, 716-433-7688 or visit www.jfitzgeraldgroup.com.